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Integrate Google Analytics

How to find and use your Tracking ID to connect with Google Analytics.

CONNECT TO GOOGLE ANALYTICS

Follow the steps here to set up your Google Analytics account.
To get your Tracking ID, follow the steps **here.**
Copy the Tracking ID (GA-ID). It is a string like UA-154952706-1.
Enter the ID under Partner > Settings > Marketing and communication > Google Analytics
Once entered, Google Analytics will begin tracking.

Note: The data you need will be found in your Google Analytics account.

If you’re working with an Google Analytics 4 property, you have a Measurement ID instead of a Tracking ID. A Measurement ID uses the format G-XXXXXXX, and identifies the data stream sending data to your Google Analytics 4 property.

Google Analytics provides a powerful overview and dashboard of what's happening on your site.

Things to look for include:

Where on the internet do your guests come from.
Finding the best marketing channel for your restaurant.
How many bookings come from your newsletter.
Ways to retarget your audience.

Updated on: 12/10/2025

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